Black Friday and Cyber Monday are known to be the ideal shopping days during the holidays, but local businesses are hoping to get more supporters for the growing Small Business Saturday movement.
Ballard Blossom is known to be Seattle’s largest florist, and has been in business for 85 years.
The owners are hoping that Small Business Saturday will help their shop more even though they have to compete with online flower companies for customers. Ballard Blossom opened their doors at 8 a.m. Saturday and is offering deals for customers who come in.
KIRO 7 Eyewitness News spoke with a shopper in Snohomish who supports many small businesses.
“I know personally as a shopper, there are some things you can get at those stores, but I like First Street. I like these types of stores for those unique things that you’re not going to see anywhere else,” said shopper Nancy Keith.
It is estimated that two-thirds of independent merchants nationally will offer discounts that shoppers find attractive.
Small business leaders told KIRO 7 that they make most of their holiday sales in the last 10 days before Christmas, and they try to keep up with larger retailers by offering discounts, greater options at specialty stores and customer service.
Small Business Saturday was started by the American Express card company three years ago.
Card members with American Express can find merchants involved in Small Business Saturday and register to receive a $25 credit on statements if a $25 purchase is made at a participating store.